DiY Marketing Coach’s Latest Post

Online Coaching can be Lucrative Business

Making money by coaching others to solve their problems is big business. Just do a Google search for “online coaching” and you’ll find 590,000 results. There are all kinds of coaches out there, online executive coaching, online life coach, health coach online and the list goes on. There are lots of people earning a good living online by selling their coaching services, me included (see 1on1 coaching).

Who is a coach?

A coach is someone who takes his/her knowledge, experience and expertise in a particular field and teaches others to be successful in their own fields. It is not necessary for your clients to be in the same field as you, for example a leadership coach can help business owners in a variety of industries to be successful in their respective businesses. Or you could be an expert in business-to-business (B2B) copywriting and coach general copywriters to become successful specialists in B2B copywriting.

There are even coaches for coaches. A more experienced coach can teach new coaches how to master their own coaching skills. They are like mentors who are always there for you to answer questions and guide you when you are at a loss. There is very good money to be made in doing just that. [Read more]

Content Marketing

Don’t be surprised if you aren’t making any money from your blog

My headline may be sacrilegious in Internet marketing (IM) but there’s plenty of real-world proof to backup that statement. The road to online riches is littered with many starving and/or broke bloggers. For a long time, many IM gurus have taught their students that all they needed to do was put up a blog, add fresh content regularly to attract loads... [Read more]

Video Killed the Content King

The headline is my clever attempt at spoofing the classic 1979 hit song “Video Killed the Radio Star” by a British band called The Buggles. The song celebrates the golden days of radio, describing a singer whose career is cut short by television. The song topped the music chart in several countries. It was the first music video shown on MTV at 00:01... [Read more]

Mr. & Mrs. Internet Marking, Meet Web Copywriting

If you are just starting out in Internet marketing or are struggling to promote your online business, it may time for you get familiar with web copywriting. Writing for an online audience is different from general copywriting or copy for the print media. A picture may be worth a thousand words but it is the power of your words that will persuade your... [Read more]

Changes at Article Directories will Have a Major Impact on Article Marketing

Article directories and article marketing have been staples of Internet marketing for a long time. Changes made at any article directory tend to have a ripple effect throughout the industry. Ezine Articles (EZA, www.ezinearticles.com) is perhaps the “Google” of article marketing and most widely used by Internet Marketers. Once upon a time, they... [Read more]

Is “Moving The Free Line” Helping or Hurting Your Online Business?

Anyone who is involved with Internet marketing or is in the “make money niche” is well aware of the fact that you need to give away lots of free stuff to attract traffic, build your list and establish yourself if you are a virtual unknown. I agree with that business philosophy to a certain degree. However, I am beginning to get an uncomfortable... [Read more]

7 Ways for Making Your Business Blog Be All It Can Be

Remember the U.S. army’s “Be All You Can Be” campaign? It was an incredibly popular recruiting slogan that was used for over 20 years until it was retired in 2006. How about your business blog, is it all it can be for your online venture? I’m assuming you want your business blog to be more than just a personal journal. One way or another,... [Read more]

How to Sell eBooks and Build Your Online Empire

If everybody and his brother is selling eBooks online, is it possible to still make money? The answer is “YES.” However, there’s a “BUT” and it is – only if you learn to do it right from the get go. Otherwise you may be wasting a lot of time and money trying to figure out what eBooks to create and sell to earn a living. Why should you build... [Read more]

How to Use Videos in Your Online Marketing

Quick, what’s the fastest way to generate traffic for your online business? The answer: YouTube. Videos are the fastest way to do that, especially if they go viral. Now before you roll your eyes and run for the hills, let me tell you exactly how easy video marketing can be. You don’t need an expensive, top-of-the-line camcorder or be a master of... [Read more]

Turning Your Content Caterpillars Into Sales Butterflies

Content is King – you’ve read and heard that many times before but what does it really mean for your online sales? You may have been disappointed by poor results despite following the recommended practice of posting fresh content on your blog and submitting to article directories. Fresh and relevant content will drive traffic is an undisputed fact.... [Read more]

3 Reasons Why Article Marketing Can Be Better Than Search Engine Optimization (SEO)

One keyword rich article can bring you hundreds of visitors for years to come. I admit it is not easy if you are new to Internet marketing, but once you write your first article and get it published, it starts to gain a life of its own. You will see a steady stream of traffic to you site. Here are three reasons why article marketing can be better than... [Read more]

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